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Our Korean brands
selected for you

A rigorous selection of the most recognised Korean brands for their effectiveness, innovation, and full CPNP compliance.

15+
Brands
100%
CPNP compliance
EU
Exclusive market
Discover our brands Create a professional account
Our selection

15 must-have Korean brands

Each brand is selected for its effectiveness, innovation, and full CPNP compliance.

Anua
AXIS-Y
Biodance
Beauty of Joseon
COSRX
Dr Althea
heimish
Isntree
I'm from
medicube
Purito
Round Lab
SKIN1004
TIRTIR
VT Cosmetics

Complete catalogue and prices available after creating your professional account.


Our method

How we select our brands

A rigorous 3-step process to only reference the best Korean brands.



Monitoring & sourcing

Continuous monitoring of the Korean market: trends, launches, awareness, and performance on K-beauty platforms.


Verification & compliance

Quality audit of formulations and CPNP registration with European authorities before any listing.


Listing & distribution

Direct partnerships, logistics and creation of point-of-sale training materials for your in-store teams.


Selection criteria

Why these brands?

Three non-negotiable criteria before integrating into our catalogue.


Proven innovation

Advanced formulations, recognised active ingredients and cutting-edge technologies in Korean dermatology.


Clinically tested active ingredients

Strong reputation in Asian markets

Continuous innovation and active R&D

CPNP compliance

All products registered via the Cosmetic Products Notification Portal before any sale in the EU.


CPNP registration managed by MSR

Zero regulatory steps on your side

Legality of sale in the EU guaranteed

B2B performance

Brands with strong recognition, proven results and tailored to the requirements of European professionals.


References endorsed by consumers

High resale potential in-store

Confirmed trends in the BeLux market


100% managed CPNP

Products registered by us. You sell legally in Europe.


Direct partnerships

Directly with Korean brands, without intermediaries.


Access within 24 hours

Professional account validated within 24 working hours to access the catalogue.


Support & training

Product guides, workshops and dedicated contact for your POS teams.


Professional access

Access to
the complete catalogue.

Create your account and access our prices, reseller conditions and 15+ compliant Korean brands.

Create a professional account Contact us